This past summer, I studied abroad in Viña del Mar, Chile. A group of 11 other students and I had the opportunity to create and pitch an advertising campaign to the wonderful team over at Kingston Family Vineyards. Throughout our time in Chile, we brainstormed different media-related strategies to help expand Kingston's audience; pitched ideas to boost their online presence on a variety of social media platforms including Instagram, Facebook, and LinkedIn; as well as helped produce materials to advertise many aspects of the winery including the Old Corral Wine Club. Below are images I captured throughout my time in Latin America...